Elovita
Rebrand + packaging design
A hemp-infused medical brand that was searching for a fresh branding identity and a pastel colored packaging plan.

THE EVOLUTION

    OF THE BRAND

OLD

       BRANDING

THE

PRESENTATION

      THE

CHOICE

PROJECT

     DETAILS

  • Created using Adobe Photoshop.

  • Renderings created using Adobe Dimension.

  • Designed to be responsive.

  • Font used: League Spartan, designed by Caroline Hadilaksono, Micah Rich, & Tyler Finck.

  • Brainstorming words: elevate, energetic, hemp-based, young customer-base, happy.

  • Client insisted that a leaf element be kept in the design.

  • Client requested a pastel color pallette.

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