Elovita
Rebrand + packaging design
A hemp-infused medical brand that was searching for a fresh branding identity and a pastel colored packaging plan.
THE EVOLUTION
OF THE BRAND

OLD
BRANDING

THE
CHOICE
PROJECT
DETAILS
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Created using Adobe Photoshop.
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Renderings created using Adobe Dimension.
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Designed to be responsive.
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Font used: League Spartan, designed by Caroline Hadilaksono, Micah Rich, & Tyler Finck.
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Brainstorming words: elevate, energetic, hemp-based, young customer-base, happy.
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Client insisted that a leaf element be kept in the design.
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Client requested a pastel color pallette.